Guidelines to Write Content for Social Media Website

Guidelines to Write Content for Social Media Website

People often refer to social media websites as a place for social interaction. However, websites such as Facebook, Twitter, and Pinterest are revolutionary creations and can do more than just help you maintain your circle.

Facebook, being the most popular form of communication, can help you spread the word about a company and its services. Knowing how to write content for different social media websites can come in handy. You can radically transfigure the operations of an organization through proper choice of words.

Consider these 8 tips to master the art of writing content for social media websites –

1) Write for the users

You must be well aware that visitors usually do not log on to Facebook or Twitter to buy products. They come online after a long day’s work to catch up on the activities they missed out. Initially, connecting with such audiences might seem like an improbable task, but the challenge is obtainable. Keep the posts short and to the point. Avoid overstuffed explanations and technical jargons.

2) Do not exhibit

People on social media come to interact & have fun. Don’t try to be pompous or over-exhibit your products. Be conversational & social, people will come looking for you!

3) Use an informal tone – The tweets, posts or the blogs that you write for your clients need to sound conversational. Remember: you want to entertain and impress the audience and not cause any discomfort.

4) Differentiate between the client’s official website and Facebook page – It is important for you to know that a consumer visits a corporate website for information, whereas a Facebook page is for them to connect with the brand. By adding catchy, corporate posts through the social networking sites, you can encourage a customer to buy their products. Make sure not to use the same content that is available on the website as a post on Facebook.

5) Educate the audience – Social media offers you the perfect platform to create brand awareness. You can tell your audience about how you client’s brand is unique & how it stands out from the rest. Participate in conversations & be the one who people look out for!

6) Add a human touch to your company – Social media platforms allow you to humanize your company. On websites like Twitter and Facebook, you can find company addresses that start with a human name, followed by the corporate URL. Since people are the reason why social media website became alive, it is only fair that you take advantage of this opportunity.

7) Re-use your resources – There are chances that the audiences might not have got wind of certain offers that your clients might be offering on their products. The industry does not consider it a taboo to re-use the content that you have posted initially. This, on the other hand, will only bring in new customers, who missed the opportunity the first time.

8) Content must be shareable – Think out of the box, there is no limit for your creativity on social media. Create unique posts and be famous for it. Know what your audience love and give such posts. Content on social media MUST be sharable or else it doesn’t give the desired results.

Hope these 8 tips would work out well for you. Have anything to say? Leave it as a comment below.

What Is Virtual Dedicated Server Hosting?

What Is Virtual Dedicated Server Hosting?

Each Internet user unknowingly interacts with a multitude of devices and programs. Each program, such as a website or a routing system, is stored in a computer system called a server. Each server is programmed according to the specifications of a hosting company. Technologies like virtual dedicated server hosting allow these companies to meet enormous demand. Virtual dedicated serving hosting is the latest in a series of improvements to server technology. Customers can access tremendous computing power and memory capacity for a lower price than regular dedicated servers. Here is a brief history of server development leading up to virtual dedicated server hosting.

Shared vs. Dedicated Servers

There are many ways to configure a server and it can host one website or multiple websites; these are respectively known as dedicated and shared servers. Setting up either kind requires technical skills. Another technique also exists that allows multiple virtual servers to be housed in the same physical server. Virtual dedicated server hosting allows multiple customers to share the benefit of dedicated hosting all while using the same machine.

Hosting companies lease the use of their servers to their clients. Customers who pay for dedicated hosting are leased a dedicated server machine complete with their own Internet connection and router. There are many advantages to dedicated server hosting as opposed to shared hosting.

For one thing, if the shared server is compromised, all the customers are at risk for potential data loss or corruption. Shared servers also are more costly to maintain since each user is affected by the maintenance. Prices for shared hosting are usually lower because the hosting company can spread these costs between the users. Cheap server hosting is the norm with shared servers. Businesses that are located in industries that demand security and control are unlikely to be satisfied with this level of service.

Another risk associated with shared servers is overflow. Customers who use a shared server share the bandwidth necessary to handle their collective traffic. When one customer experiences a sudden increase in traffic, the other customers will suddenly find themselves with less bandwidth to use. In this way, problems with one customer’s account can inadvertently affect the other customers’ accounts as well.

Dedicated servers are leased to only one customer at a time. This arrangement does not carry the same risk of compromise. In addition, the customer maintains full administrative control and can access the server’s functions remotely. The price is higher, however, because the hosting company cannot spread the maintenance costs between multiple customers. A higher price may be comparatively small when faced with the additional cost of data loss or corruption.

Virtual Dedicated Servers

Running multiple virtual dedicated servers eliminates the problems of shared servers while lowering the costs of dedicated hosting. By using special software, a single physical server can be split into multiple virtual servers. Each virtual server acts exactly like a regular server. This technique takes advantage of the fact that most servers only use a fraction of their total processing power. They have the capacity to handle many more tasks, but concerns over streamlining computer networks result in underutilization.

Server virtualization solves two problems at once. Each dedicated virtual server is completely self-contained and does not affect the other virtual dedicated servers using the physical machine. Virtual dedicated servers still allow customers to maintain full control over server administration and functionality. Security issues also vanish with a dedicated virtual server. Virtual dedicated server hosting protects the customers using the machine. Virtualization ensures that each virtual server is separate from the others. One server being compromised will not affect the other servers.


Virtual dedicated server hosting is a brilliant way to simultaneously cut costs and expand resources. Since clients maintain administrative control, they can customize their server as they wish. Installing their own operating systems and setting up specific controls all come with a lower price. Hosting companies can spread the maintenance costs around with multiple customers each using a dedicated virtual server.

This process makes finding a good cheap server much easier. Hosting companies offering server virtualization for their clients abound, and shopping around for quality cheap servers reveals an abundance of options. A dedicated virtual server means lower prices and higher quality service. Running a dedicated virtual server also means finding everything the customer wants at low cost and expense. For once, a cheap server is only cheap in price, not quality. Hosting companies offering a cheap server can now proclaim that their services are top-notch.

Dedicated Server Forums

Problems with dedicated servers can be taken to a dedicated server forum, which exists to provide essential answers for virtual dedicated servers. A good dedicated server forum will contain multiple experts and plenty of fellow customers. some of the best examples of a dedicated server forum are sponsored by hosting companies.

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Hostgator vs. Godaddy : Which is Better Hosting Provider in 2019

Hostgator vs. Godaddy

Hostgator and Godaddy are no doubt among the top web hosting companies. This begs the question, which one between them is better? They are both popular because of the great services they offer to their customers. Getting to know the difference between the services offered by these two companies will help to make it easy for you to choose one among them that suits you best. Deciding to get hosting from the first company that you come across is not always the best choice. It is wise to compare different companies and to get more information about a given company before you make your final decision. This is an in-depth review of Hostgator and Godaddy as well as a comparison between these two major players in the web hosting business;

1) The price

When you get hosting services from any of these two companies, you can pay for the services on a monthly basis, after six months or annually. A quick comparison at their basic entry level hosting plans will show that you will be charged $3.96 per month when you use Hostgator and $4.99 per month when you decide to host a site at Godaddy. The prices change from time to time and that is why it is advisable to check the latest prices. Both companies offer discounts from time to time. Both companies also allow you to make your payments using PayPal or credit card.

2) Bandwidth

Bandwidth is the amount of data that the users navigating your site can transfer. There are many hosting companies that limit the bandwidth that can be used. However, both Hostgator and Godaddy offer unlimited bandwidth to their customers. Therefore, if you host your site using any of these two companies, you can be sure that everyone who will use your site will have unlimited access.

3) Disk Space

Disk space refers to the place where your files, images and videos are kept. If you are going to create a site that will have so much information that includes photos and videos, you obviously need a lot of disk space. Both Hostgator and Godaddy offer unlimited disk space to their customers. However, Godaddy limits your disk space to a 100 GB when you are on the entry level plan. You will only enjoy unlimited disk space when you use any of the other plans that Godaddy offers.

4) Free Domain Name

When you take up an annual plan on any of these two sites, you will be given a free domain name. If you want to host more websites, you will have to upgrade to the more expensive plans when you are using both Hostgator and Godaddy. This is because the basic entry hosting plans only allow you to host one website.

5) Customer Support

Customer support is very important for webmasters. This is because there are many problems that you can run into when hosting your site using a given web host. You need someone to help you sort out your problems as first as possible. Both Godaddy and Hostgator offer excellent customer services. The have both won awards for their high quality customer support. They both provide live chat support. Their technical support teams can be contacted 24 hours a day, 7 days a week.

6) Account Set up

Setting up your account on both Hostgator and Godaddy is really easy. You can set up an account almost instantly when you use the services of any of these two companies so that you can start working on your site as soon as possible. However, there are times when it may take up to 24 hours for your account to be active on Godaddy.

7) Money Back Guarantee

Both Hostgator and Godaddy will give you your money back if you make a request within 45 days after paying for any plan. However, with Godaddy, you have to request for a refund 48 hours after making a payment to get a full refund. If you request for a refund after 48 hours, you will only get credits that can be used in-store only.

Hostgator and Godaddy both provide excellent webs hosting services. However, when you carefully analyze both companies, you will realize that Hostgator is a better choice because of the lower prices, unlimited disk space on all plans, faster account setup and a money back guarantee that has fewer conditions.

Why HostGator Coupons Are Useful And Reliable

Hostgator Coupons

There are endless possibilities on the internet. The best way to spend your time is to follow up and familiarize yourself with the deals and discounts that various service providers offer. One of the many advantages of the Coupons is that they take off a big chunk of the money that you spend on buying web hosting services. You can benefit from these deals whether you have an internet business or whether you are a personal user, looking to get more publicity or building your portfolio online, or perhaps just for the fun of having a blog.

Coupons make discounts easy and fun. The codes are really easy to remember, like SPRING, and once you come across it, you can take advantage of the deal it entails really fast. All you have to do is go to the website and order a web hosting service. Insert the code and presto! You get yourself a discount. The more you buy, the bigger the amount of money you save.

Getting an amazing discount for their customers is important for the web hosting providers because they want you to feel happy when shopping on their products and services. Online businesses owe it to these coupons for the large discounts they get when using the coupons to buy more action into the web hosting trade. They are really ferocious buyers, and at a good price too. The more they buy, the better and bigger their service gets. Its as simple as that. And the more they save, the better prices they can give to their end-users. When thinking of using a coupon; the best way is to envision a startup business growing exponentially from their first month into a 5 stories corporation building. That just isn’t possible in real life. But on the internet, the office building is simply a matter of web hosting space. Naturally, there are more factors to account here, the most important one to be taken into consideration is the amount of traffic the website of the respective online business will get.

Home users and personal website developers can also make good money out of this great deal. The prospect of getting a highly valuable commodity (in this case being the web hosting service) at a really low price is irresistible. Just by using coupons the user will be able to spare significant amounts of dollars, putting the money to a better and wiser use.

Maybe its time that the internet changed our perspective of shopping, especially when it comes to the financial crisis and other economic declines that the recent history has registered. It is indeed the perfect time to start rethinking the economy, from top to bottom, especially taking into consideration the users point of view. It may not be that hard to come up with a better solution to all financial systems. The biggest most important step to securing that prosperity is by using the discounts that are already available, from the coupons that significantly reduce the price, to the seasonal offers and misc. bulk transactions.

Getting around the slopes and climbing up the success ladder might be just easier than we imagined. Maybe because we think to ourselves that it is hard to attract customers, we make it so that it is. The basic marketing principles teach us that customers on the receiving end are attracted to nothing else than a good and equitable price. If the price is right, people will buy almost anything. Based on this principle with regard to its customers, hostgator coupons really make a substantial difference in price, lowering the cost and making quality web hosting affordable. And while other companies on the web struggle to get good ratings in the search engines, those business owners that know how to seize an opportunity like exponential growth of their hosting servers, will tackle the problem at a different level. Once they know that the key factor is investing rather than making a big fuss and gathering rankings, only to lose them later in the process, internet marketers turn to a viable solution by buying discounted web hosting services with hostgator coupons.

In the end, what really matters is to struggle to find the smartest solution, not just any solution. Because out of the numerous ways of how your business can grow, theres only one option that is the best and most cost effective; the rest are just there, like variations of the same strategy, but they get in your way of seeing things clear.

Start saving your money today, and start investing in whats profitable, letting the results speak for themselves and take you on higher economic grounds. The most important thing when it comes to spending your money online is asking yourself how it would benefit you as an entrepreneur, also as an individual. The end goal is to make a good return of investment, and by doing that, you must make a smart investment. The truth of the matter is that any way you look at it, its those that know how to spend their money to their advantage are the ones that always land on their feet.

How To Create Content Marketing Strategy for Website?

Content Marketing Strategy

Content marketing is one of the most misconstrued search engine marketing strategies today. Many people think that they can enjoy success by simply pumping in content. No, that is not how it works. If you want content marketing strategy to work, you will first need to do the groundwork. Here are some of the important factors that you may have to take into account or things that you may have to do before you actually embark on executing your content marketing strategy. You can consider the following pointers as steps in creating the content marketing strategy for your website.

  1. Before you create your content marketing strategy, spend time in looking around. See what the top brands are doing. Even top brands and well-established brands do this before creating their content marketing strategy. You need to understand the different strategies that are being employed. Behind every content marketing strategy, a considerable amount of market research has gone in. You can take advantage of those researches just by observing; the idea is not to just imitate what has already been done but to perfect it.
  2. Secondly, you need to create a very decisive goal for your content marketing plan. Without goal, you will have no direction. So the second step is to create content marketing goals. Your content marketing goals cannot be created in vacuum but your goals should be congruent with your overall business objectives. So you cannot delegate your goal setting tasks to a content marketing company. You will need to set your goals and pass it on to your content marketing company so that they come up with a strategy to achieve those goals.
  3. Once you have your goal, you need to figure out how you are going to achieve your goal. You will need to engage in market research this is different from the initial survey that you made trying to understand what your competitors are doing. In your market research, you will need to identify your target audience and study their behavior. Try to understand their social media preferences, which are the social media sites that they use the most, what types of content that the share, like and comment on, what are the questions that they are asking, what are their major concerns and so on.
  4. Your content topics should be based on the report that you obtain for the above research. All these are your opportunities; if you keep your eyes and ears open, you will be able to find plenty of those opportunities. Your content marketing strategy should be built around your audience and not around the search engines. While doing so, you will need to keep the search engines in mind and not vice versa.
  5. When you are developing your content marketing strategy, you will need to think long term. It is not enough that you hire a content marketing package that runs just for three weeks, you will need to have quarterly, half-yearly and annual milestones for your content marketing strategy. If you want to build a brand that is powerful it cannot be done overnight and it requires time.
  6. Always integrate your content marketing strategy with your social media marketing goals. In fact, today we cannot really separate content marketing and social media marketing.
  7. Most importantly, you need to establish two-way communication through your content marketing efforts. It should not be merely you pump out content and your customers are at the receiving end. Such an approach is old fashioned and if you want to make your content marketing strategies work, you will need to get your target audience interact with you.
  8. The above point should make you come up with appropriate platforms through you can push your content to the target audience and at the same time engage your target audience. The first opportunity that you will get to achieve this goal is social media platforms.
  9. When you are creating your content marketing strategy it is vital that you measure your level of success. Your strategies should bring measurable results. In other words, you should design your strategies in such a way that bring measurable results. As you are required to plan for long term, you will need to constantly be testing the effectiveness of your strategies and make necessary modifications to improve the performance of your strategies. Without this feedback loop, you will not know whether you are traveling in the right direction.

Read also: How Content Marketing Boost Your Website Traffic?

Read also: How To Create Shareable Content For Social Media?